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The aiayu take on denim

We believe every wardrobe deserves the perfect pair of jeans. aiayu’s came from a simple wish. Our founder, Maria Høgh Heilmann dreamed of bringing denim into aiayu’s universe—not as a trend, but as a natural extension of our everyday essentials. The kind of denim you reach for again and again, and which lasts beyond the seasons.

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Casy shirt denim Sale price€280
New
New
Carlo midwaist wide jeans Sale price€255
New
Carlo denim shorts Sale price€225
Carlo midwaist wide jeans Sale price€255
Carlo denim shorts Sale price€225
Cleo denim jacket Sale price€325
Carlo midwaist wide jeans Sale price€255
Cleo denim jacket Sale price€325